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Practical Web Analytics for User Experience: How Analytics Can Help You Understand Your Users

Michael Beasley




[PDF.iu82] Practical Web Analytics for User Experience: How Analytics Can Help You Understand Your Users

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 | #690135 in Books |  2013-08-27 |  2013-08-13 | Original language:English | PDF # 1 |  9.25 x.59 x7.50l,1.20 | File type: PDF | 256 pages

|| ||"…the book is [a] manual, albeit an excellent constructed manual, for anyone looking to learn about Google Analytics… The book in turn will help you learn how to use Web Analytics data… All in all a good book to have, especially

Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX practitioners face. Chapters are devoted to traffic, clickpath, and content u...

You easily download any file type for your device.Practical Web Analytics for User Experience: How Analytics Can Help You Understand Your Users   |  Michael Beasley. A good, fresh read, highly recommended.

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