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Webcasting Worldwide: Business Models of an Emerging Global Medium (Media Management and Economics Series)

From Brand: Routledge




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 | #7650196 in Books |  Routledge |  2006-11-09 | Original language:English | PDF # 1 |  8.96 x.94 x6.04l,1.43 | File type: PDF | 464 pages

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|| ||"'Webcasting Worldwide: Business Models of an Emerging Global Medium' is a definitive work, the book's authors, Louisa Ha and Richard Ganahl III have made a significant contribution in facilitating mainstream understanding of the burgeoning webca

Webcasting Worldwide tackles one of the most timely topics in mass communication today―the delivery of audio and video content via the Web, or webcasting―employing a global perspective to explore the subject. It is unique in providing a theoretical framework by which to analyze business models of emerging media, and it also examines the business practices of leading webcasters in the world’s most developed broadband markets. With webcasting in its early deve...

You can specify the type of files you want, for your device.Webcasting Worldwide: Business Models of an Emerging Global Medium (Media Management and Economics Series)   |  From Brand: Routledge. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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